Terms of Service

Agreement

These terms apply when you create a Brunos account or use it on behalf of an organisation. If you are accepting on behalf of a company, you confirm you are authorised to bind it.

What the service does

Brunos connects to advertising platforms you authorise, presents their data, and can propose and — with your explicit approval — apply changes to campaigns you own.

Brunos does not buy advertising, does not hold your advertising budget, and is not a party to your agreements with any advertising platform. Those relationships, and the spend under them, remain yours.

Your account and workspace

• You are responsible for keeping your sign-in credentials secure and for what is done under your account.
• A workspace may have several members with different roles. An owner controls membership, and an invitation cannot grant ownership — ownership transfers are deliberate and separate.
• You must have the right to connect any advertising account you connect, and to authorise the access you grant.

Automated changes and their limits

This section is more specific than most, because the risk it describes is real.

Brunos surfaces analysis and recommendations produced by an automated system. That system is probabilistic: the same question can produce different answers on different occasions, and figures presented in prose — including monetary amounts — can be misstated. It is a decision aid and must not be treated as an authoritative record of your account.

• Nothing is applied without an explicit human approval. Brunos does not change an advertising account on its own initiative.
• Approvals are attributed. We record who approved a change and when, and we make that record available to you.
• Verify figures against the platform before acting on them. Where a number matters — a budget, a bid, a spend total — the advertising platform’s own reporting is authoritative, not our narration of it.
• You remain responsible for the change you approve. Approval is the point at which a proposal becomes your decision.

Because nothing reaches your advertising account without an explicit approval from someone in your workspace, the decision to apply a change is yours. Brunos is not liable for the advertising outcome of a change you approved, including spend, delivery or performance. That is the counterpart of requiring an approval at all: the control sits with you, and so does the call.

This does not excuse us from getting our own job right. We remain responsible for applying the change you actually approved, for recording who approved it, and for not applying anything you did not.

Availability

We aim to keep Brunos available but do not guarantee uninterrupted service. Parts of it depend on third-party platforms, and when one of those is unavailable or changes its interface, the corresponding feature may stop working until we adapt.

Where we cannot retrieve your data we will say so, rather than presenting an absence as a result.

Acceptable use

• Do not use Brunos to access an advertising account you are not authorised to access.
• Do not attempt to circumvent the separation between workspaces, or to reach another customer's data.
• Do not resell or sublicense access to Brunos or to the platform APIs it reaches, without a written agreement.
• Do not use Brunos in a way that breaches an advertising platform's own terms — those obligations pass through to you.

Fees

Fees, billing period and payment terms are those of the plan or order you agreed when your workspace was set up. Prices are exclusive of taxes, which are added where the law requires.

We will give notice before a price change takes effect at your next renewal. If an invoice remains unpaid after we have told you, we may suspend access until it is settled — suspension is not deletion, and your data is retained on the schedule in the Privacy Policy.

Warranties and liability

We provide Brunos with reasonable skill and care. Beyond that, and to the extent the law allows, the service is provided as it is: we do not warrant that it will be uninterrupted, that a third-party platform will keep behaving as it does today, or that any particular advertising result will follow from using it.

Neither party is liable to the other for indirect or consequential loss, or for lost profit, revenue or goodwill. Each party’s total liability under this agreement is limited to the total fees paid or payable for the service in the twelve months before the claim arose.

Nothing in this section limits liability that cannot lawfully be limited — including fraud, and death or personal injury caused by negligence.

Your data

You keep ownership of your data. We process it to provide the service, as described in the Privacy Policy, which forms part of these terms.

You can export it and you can require its deletion. Disconnecting an advertising platform revokes our access immediately and does not require closing your account.

Who owns what

• Brunos stays ours. The software, its interfaces, its models and everything we build into it remain the property of CMH Media Agency. Using the service gives you a licence to use it while this agreement lasts — it transfers nothing.
• Your content stays yours. The creatives you upload, the copy you write and the data we read from your connected accounts belong to you. You grant us only the licence we need to run the service for you: to store that content, process it, and show it back to your workspace.
• You warrant you have the rights to what you upload. Images, video, music and copy in an advertisement are frequently licensed rather than owned, and the licence terms are yours to honour.

Feedback

If you send us an idea for improving Brunos, we may act on it without owing you payment or attribution, and without it becoming confidential. This is the ordinary term, and it exists so that a suggestion never becomes a claim on the product. It does not affect your ownership of anything covered above.

Confidentiality

Each of us may learn things about the other that are not public — your campaign performance and business plans, our pricing, roadmap and how the system is built. Each of us agrees to use the other’s confidential information only to perform this agreement, and to protect it at least as carefully as we protect our own.

This does not apply to information that is already public, that was already known without an obligation of confidence, or that must be disclosed by law — and where the law allows us to tell you before we disclose, we will.

Indemnity

You will cover us against claims brought by someone else that arise from your use of Brunos in breach of these terms — in particular a claim that content you uploaded infringes their rights, or that you connected an advertising account you were not authorised to connect.

We will do the same for you if someone claims that Brunos itself infringes their intellectual property. In either direction the indemnity applies only if the party claiming it tells the other promptly, lets them control the defence, and does not settle without their agreement.

Copyright complaints

If you believe material in Brunos infringes your copyright, write to legal@cmhmediaagency.com identifying the work, where the material is, how to reach you, and stating that you believe in good faith the use is not authorised.

We remove material that is properly the subject of such a notice, tell the customer who uploaded it, and may terminate the account of anyone who infringes repeatedly.

Things outside anyone's control

Neither of us is liable for failing to perform because of something genuinely outside our control — an outage at an advertising platform or cloud provider, a network failure, a change in law, industrial action, or a natural event. Payment obligations are the exception: they survive.

If such an event lasts more than thirty days, either of us may end the agreement without penalty.

Ending the agreement

You may stop using Brunos and delete your account at any time. We may suspend an account that breaches these terms or that puts other customers at risk, and we will tell you why unless we are legally prevented from doing so.

On termination we revoke the platform authorisations you granted and delete your data on the schedule in the Privacy Policy.

Changes to these terms

We will give notice before a material change takes effect. Continuing to use Brunos after that date means the updated terms apply. If you do not accept them, you may close your account.

Notices and transfers

• How we reach each other. We write to the email address on your account, and you write to legal@cmhmediaagency.com. A notice takes effect when it is sent, so keep your account address current.
• Transferring this agreement. Neither of us may hand it to someone else without the other’s consent — except that either may transfer it to whoever acquires that side of the business, which is the ordinary carve-out and the one that lets a company be sold.

The rest

• These terms and the Privacy Policy are the whole agreement between us about Brunos, and they replace anything said before.
• If a court finds one clause unenforceable, the rest still stands and that clause is read as narrowly as it takes to make it work.
• Not enforcing something once does not waive it. A right we do not exercise today is still ours tomorrow.
• We are independent parties. Nothing here makes either of us the other's agent, partner or employee.

Governing law

These terms are governed by the laws of Arizona, United States, and its courts have exclusive jurisdiction over any dispute arising from them.

Contact

Questions about these terms: legal@cmhmediaagency.com.